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Greenwashing: The Challenge for Conscious Consumers

As people take to the streets (and screens!) to demand change, it finally seems as though brands are taking note - but do they really care or is it all just the work of clever marketing teams?

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A guide to buying quality over quantity!

“Buy quality over quantity!” is one of the most common phrases you’ll hear in the slow fashion community, and the sentiment is correct! It is much more sustainable to buy good quality pieces that will last, than to constantly purchase flimsy, poor-quality, fast fashion outfits that will rip and tear ...

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Alternatives to Fast Fashion (That Can Help Save The Planet & Your Wallet)

There are lots of ways to change up our wardrobe, without damaging the planet by consuming fast fashion! Even better, it can save you some money too! Whilst fast fashion may seem cheap, in the long run, it is purchasing quantity over quality.

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To make our wardrobes sustainable, we must cut how many new clothes we buy by 75%

It’s better we act to shape the future of fashion and work towards a wardrobe good for people and planet – rather than let a tidal wave of wasted clothing soak up resources, energy and our very limited carbon budget.

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More than 130 countries have pledged to reach Net Zero. But what does ‘Net Zero’ actually mean?

We’ve heard a lot of jargon being thrown around such as The Paris Agreement, NDCs, and mitigation, and with major polluters agreeing to cut back on emissions within the coming decades, these terms have become more important than ever. Net Zero. The definition may seem simple in theory, but getting ...

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Why Fast Fashion is a Feminist Issue

Why are women the most heavily exploited within the textile industry and how does it connect to 'fast fashion'?

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After Reduce, Re-Use, Re-Sell and Donate, How Should We Discard Our Unwanted Clothes?

From innovative textile recycling technology to council recycling programs, it is evident that the solution requires innovation, collaboration and government-led circular systems change.

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How To Navigate Labels When Trying To Shop Vegan and Cruelty-Free

There are many labels when shopping ethically which are designed to help us make choices on what products to buy and which businesses to support. But they aren’t always clear.

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What Is The Fashion Industry Doing To Tackle Climate Change?

The fashion industry is one of climate change's major contributors. In 2018, the global fashion industry was responsible for at least 4% of global greenhouse-gas emissions - more than France, Germany, and the United Kingdom combined.