Can you cut 1 Tonne of carbon pollution out of your life?Take the challenge
A new climate change documentary by Liberatum called ‘In This Climate’ will be released in January 2017, and intends to set the record straight on climate change.
This has been a film 15 years in the making, but there has never been a more important time to release it. This world is a hotbed for denial (excuse the pun), the President of the free world believes anthropogenic climate change is a hoax, people out there don't deviate from their single-minded media outlets and not nearly enough people changing their lifestyles, thus there has never been a greater need for poignant motivation. Video is a powerful course of action to raise awareness.
The film uses notable visionaries, thinkers, scientists and some of the most celebrated creative minds of our time in order to express the urgency of this issue. From David Attenborough, Noam Chomsky and Christiana Figuerez to Cher, Mark Ruffalo and Ian McEwan, the documentary is not short of ranging audiences.
Just from the trailer you are taken through a whirlwind of emotions in order to arrive at the one emotion we need… hope.
The facts are daunting, "By 2050 we are going to have more plastic in the ocean than fish" and "The next war is going to be a mortal war." But as long as after we learn all this and go through the stages and we arrive at hope, then there can be real action to create change.
As Christiana Figuerez mentions in the trailer "Any transition is messy by definition" and when Ian McEwan says "We are paralysing ourselves with pessimism."
Utilising notable figures in society is a key method to spread the message. There cannot be a cultural shift if so many of us are still left in the dark or are yet to truly understand the impacts of anthropogenic climate change. Combining creative forces, various reputable figures from all over the world and a strong message is a powerful way to raise awareness and empower change.
The important concept to remember is that this is the awareness stage; one must never think they can't make a difference because they are not scientists, activists, world leaders or celebrities. These people are great motivators because their audiences are vast and diverse. However, this is only one stage of the process to engage the conversation and once you get the grip on climate change, then you can create change.
One can create change in their daily lives through the way we live. Cutting CO2 through practical changes in your lifestyle is a sure way to make a difference. Our Carbon Challenge has more that 50 activites to cut pollution. Make a personal goal to cut a minimum of 1 tonne of CO2 pollution from your daily life within a year.
[ Header Image: gq-magazine.co.uk]
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