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The Master Disguise: McDonald's test their "healthy" café, but we see through the façade.

​The McCafe named 'The Corner' in Camperdown, Sydney hardly resembles a McDonald's at all....

Apart from a tiny branding on the sign, too small to actually notice, the Café resembles something of a trendy and healthy style organic café.

What better place to test this out than in Australia, where we have the biggest café culture in the entire world. A place where the beard sporting, fake glasses wearing youth enjoy a good cup of coffee more than most. Well, 1 Million Women went to scope out the place because we smelled 'greenwashing'.

The Café layout itself had a high school cafeteria vibe, with darker and more subtle lighting to your usual McDonald's. There was a fridge with packaged food that contained peculiar foods, one being 3 packaged hard-boiled eggs.

To the right of this fridge was the Café area, where you order coffee and cakes. The price of the coffee was no less than anywhere else. There was a sit down option to have your coffee delivered in a glass, however when I looked around I saw most people were sitting down with a take away cup.

And Alas! When I went to order, I was the one who had to ask if I could have mine not in a take-away cup. They gave me a trendy wooden number and I took a seat to watch what was going on.

To the right of the café was the Salad bar. We watched a man go up and order his salad. The food came in a cafeteria style tin atop a wooden chopping board, the only waste I saw there was the piece of paper underneath his food. Which was probably unnecessary if they wash their bowls correctly.

However, the salad bar itself had what looked like some healthy meals, we asked if their food was organic and that was an obvious no. Then we asked where they source the meat, and the employee kindly admitted he had no idea.

McDonald's has been losing customers for quite some time now, as the world is starting to realise the unsustainability in fast food and people are more partial to healthy and sustainable choices.

McDonalds' efforts to add healthier options to their menu have not gone unnoticed, but the reality is, the fast food industry is not sustainable. No matter how many disguises the multinational industry or companies like McDonald's put on.

So, must we disregard the entire industry as a whole?

Well, I think we cannot support an industry such as fast food, just as we cannot support fast fashion. The wasteful connotations behind the word 'fast' are enough to steer clear of these industries as an eco-warrior.

Focus on filling your lives with fresh, local and homemade or homegrown foods where possible. Your body and the environment will thank you for it.

We're building a movement of women fighting climate change through the way we live.

Join us and be counted.


Shea Hogarth Former International Correspondent Suggest an article Send us an email

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